ABOUT US

MAP Marketing & Incentives (MAP) is a Los Angeles based company that has been creating and fulfilling world-class incentive programs since 1991 with a focus on cable and network advertising, entertainment and the beverage industry.

1984

"Jump" by Van Halen was topping the charts and Music Awareness Promotions was opening its doors.

In 1984, a former Memphis DJ named Jon Scott started a company called Music Awareness Promotions which provided radio stations and record companies with exciting promotional trips.  Music Awareness Promotions began delivering unforgettable experiences from concert and meet and greets with Bruce Springsteen or U2 in Dublin, to trips to the world’s great sporting events.  Twenty-nine years later,  we are still delivering impactful travel experiences as MAP Marketing & Incentives has evolved into the nation’s premiere travel incentive and promotional agency.

In 1992, after 11 years at American Airlines years in incentive sales and entertainment marketing,  Jim McGory became President of Music Awareness Promotions. Over the next few years the scope of the business expanded and the company’s name was changed to MAP Marketing & Incentives to reflect the ever-expanding capabilities.  In 1997, MAP was one of 11 companies to be acquired by Aspen Marketing, who was ranked by Promo Magazine as the #2 marketing agency in the US.  After 5 years as President of the travel incentive and events group, Jim reacquired the company in November 2002. Long-time clients include many Fortune 500 companies such as Turner Broadcasting, Comcast Spotlight, Time Warner, Charter Media, A&E Television,  Oprah Winfrey/Harpo/OWN, DIRECTV, Coca-Cola, Kraft Foods, Southern Wine & Spirits, Moet Hennessey and more.   Jim is active with the Incentive Research Foundation and is one of 12 incentive planners in the country appointed to Four Seasons Advisory Board. 

Meet Our Team

Jim McGory, President

Jim has been President of MAP since 1992, after 11 years in incentive sales and entertainment marketing with Air Cal and American Airlines. Jim grew up in a big family outside of Youngstown, Ohio and graduated from Kent State University with a BS in Telecommunications. He came to Los Angeles for a nine-day vacation after graduating from Kent State in 1978 and never returned home to live, and likes to claim he is on the world’s longest vacation. Jim loves his Ohio sports teams and passions include golf, guitar, and music and most importantly accumulating amazing travel experiences. He lives in Manhattan Beach with his wife Karen, their two King Charles Cavalier dogs Archie and Jackson. He has two daughters attending college at the University of Michigan and St. Andrews University in Scotland.
 

Louise Georgeson, VP of Travel Incentives & Events

Louise's bi-cultural upbringing has been integral in the shaping of her skills as they relate to MAP Marketing and her clients. With over 14 years of travel experience, a calm reserve and engaging persona, it's easy to see why she's the perfect fit for travel incentives. With her insatiable appetite for food, travel, and cultural experiences, her attention to detail and crafting a “experience that she would kill for" has proven to be an invaluable asset at MAP.

Her passion for travel and adventure has taken her to over 20 countries and 6 continents to date. (Antarctica coming soon...) Louise speaks Vietnamese fluently and enjoys the surf and sun of Santa Monica, CA, where she's proud to call "nha". (Home in Vietnamese). 
 

Shari Mogren, Marketing Director

Always thinking creatively and strategically, Shari is an integral part of our team. Adept at connecting with and motivating others, Shari is a great partner in event pre-production and on-site event execution. Shari’s passion lies in producing events at the best properties in the world for the diverse clients that we serve. Always personalizing the process for our clients, Shari has a passion for good design and branding, and was the perfect fit for MAP when she was brought on in January of 2013.

Shari enjoys scouring design blogs, packing a punch into her world famous (and top secret) Bloody Mary recipe and incorporating her other interests, such as practicing yoga and cooking spicy meals, into her travels.